Jura by Daniel Johnson is a free geometric sans serif with slim, even strokes, broad proportions, generous interior spaces, and softly rounded corners. Squared curves give the lettering its distinctive engineered profile.
It can move between technology branding and cultural event posters because its precise construction feels contemporary without looking severe. The same restrained geometry suits product packaging and editorial cover lines, but technology-focused identities remain its strongest use, especially for brands shaped by hardware, interfaces, or industrial design.